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Workshop on Persuasive Communication
Ms. Farah Khawaja and Dr. Iffat Rasool Associate Professor faculty of the Management Sciences Department organized a workshop for the students of BBA on Monday 27th April 2024.
The primary objectives included honing the students’ abilities to craft compelling arguments, employ persuasive language techniques. Also, to enhance their ability to communicate persuasively in various professional scenarios, ultimately preparing them for success in their future careers.
Mr Usman Gulzari CEO of “The Missing P” a corporate trainer and public speaking coach facilitated the audience through interactive discussions and practical exercises. Mr Gulzari also shared insights on effective public speaking techniques and audience engagement strategies. Overall the students felt empowered and enthusiastic about applying their newly acquired skills.