Artificial Intelligence, Content and Digital Marketing, Challenges and Success in Radio Media Organizations – Guest Speaker Session

The Department of Management Sciences at SZABIST University, in collaboration with their course instructor, Mr. Syed Shahwar Hussain, orchestrated a Guest Speaker session on May 18, 2024. The target audience comprised MBA and EMBA students.

The session featured M/S Tehniyat Bano, Manager Projects, FM Power 99, and former Gold Medalist and alumni Szabist University, Islamabad. The primary objective of the event was to cultivate the mental acumen of students by educating and involving them in Media marketing activities.

The guest speaker, drawing on her industry expertise, inspired the students by underscoring the imperative of media marketing and their commitment to climate change. She urged them to actively engage in skill-building activities, emphasizing their contribution to climate change and overall development. She particularly encouraged participation in various certifications and developing the skill to use Artificial Intelligence in marketing.

For more information click here