Department of Management Sciences in collaboration with SZABIST Administration organized Sales Gala on 06th Jan, 2024. Students of BBA (Marketing / Supply Chain Management) exhibited 30 stands relating to assigned innovative business projects. Students applied several unique product innovation/marketing and sales strategies to promote their business ideas. Furthermore, students were able to effectively carry out operations, and earned fair profits by selling unique products & services. Students also displayed self-made Advertisements along with Business Models of their proposed businesses.

The event was attended by various faculty members and a large number of university students from different disciplines. The purpose of the event was to reflect on the importance of realistic sales, promotions, supply operations, customer value propositions, and customer development in the modern business world.

Dr. Shazia (HOD Management Sciences) and Dr. Shumaila Zeb (Associate Professor & Program Manager BBA) highly appreciated the efforts of the students. The event was conducted under the supervision of course instructor Mr. Omer Ijaz.