SZABIST University Islamabad

Industrial Visit to Murree Brewery | Experiential Learning in Action at SZABIST Islamabad
2025-12-22 08:00 - 17:00 (Asia/Karachi)
As part of its commitment to experiential and industry-integrated learning, SZABIST University Islamabad organized an industrial visit to Murree Brewery for BSAF and BSBA (Business & Management) students.
Established in 1860, Murree Brewery is among Pakistan’s oldest industrial enterprises and a pioneer in the beverage and pharmaceutical sectors. Today, the organization operates on a national scale with multiple production units and a diversified product portfolio serving markets across Pakistan.
During the visit, students gained firsthand exposure to:

Production and operational workflows
Quality assurance and regulatory compliance standards
Financial controls and accounting practices
Strategic and operational planning in a large-scale organization

The visit successfully bridged classroom learning with real-world application, enabling students to observe how efficiency, governance, and strategic decision-making are implemented in professional business environments. Students actively participated, asked insightful questions, and appreciated the opportunity to witness organizational operations in action.
This informative and engaging experience added valuable practical perspective to their academic journey, making learning both meaningful and memorable. SZABIST University Islamabad extends sincere gratitude to the Murree Brewery management for their support and warm hospitality.

Hands-On Workshop on Tableau Software for BBA Students at SZABIST Islamabad
2025-12-20 08:00 - 17:00
A hands-on workshop on Tableau Software was successfully conducted on 20 December 2025 at SZABIST University Islamabad for BBA students enrolled in the course Software Tools for Business, strengthening their practical data analytics and visualization skills.
The session was conducted by Dr. Zoya Wajid Satti, with Mr. Syed Shahwar Hussain serving as the software trainer. Mr. Hussain delivered an in-depth and practice-oriented demonstration of Tableau, using real-world examples to make the learning experience interactive, engaging, and highly impactful.
During the workshop, students learned how to:

Create effective data visualizations and dashboards
Analyze business data using Tableau tools
Interpret insights for data-driven decision-making
Apply analytical thinking to real business scenarios

The workshop emphasized the growing importance of data analytics and visualization in modern business environments, enabling students to translate complex data into meaningful insights for strategic decision-making.
Such initiatives reflect SZABIST Islamabad’s commitment to experiential learning, digital skills development, and preparing students for the demands of data-driven business roles.

BSAF & EMBA Students Visit EBM | Industry–Academia Exposure at SZABIST Islamabad
2025-12-19 08:00 - 17:00
As part of experiential learning initiatives, BSAF and Executive MBA (EMBA) students of Business Management and Organizational Behavior from SZABIST University Islamabad visited English Biscuit Manufacturers (EBM), gaining valuable industry–academia exposure.
The visit was organized under the guidance of Dr. Sundas Azeem, Assistant Professor, Department of Management Sciences, with the objective of bridging classroom learning with real-world organizational practices. Students were accompanied by Dr. Sanaullah Ansari, who ensured academic engagement throughout the visit.
During the visit, students gained firsthand insights into:

Organizational structure and management processes
Operational excellence in the FMCG sector
Practical application of business and organizational behavior concepts
Industry best practices within one of Pakistan’s leading FMCG organizations

The interactive exposure enabled students to connect theoretical knowledge with industry realities, enhancing their understanding of management dynamics, operational efficiency, and organizational culture.
SZABIST Islamabad extends sincere appreciation to English Biscuit Manufacturers (EBM) for their warm hospitality and for sharing valuable insights that enriched students’ learning experience. Such visits reflect SZABIST’s continued commitment to experiential learning, industry engagement, and preparing students for professional excellence.

Guest Speaker Session on Strategic Marketing in the Age of Disruption at SZABIST Islamabad
2025-12-19 08:00 - 17:00
As part of its Experiential Learning initiative, SZABIST University Islamabad Campus hosted an insightful guest speaker session for MBA and Executive MBA (EMBA) students on the topic “Strategic Marketing in the Age of Disruption.”
The session was delivered by Mr. Abdullah Ishtiaq, Head of Strategic Operations at SHIBLI, who shared powerful industry perspectives on how marketing strategies are evolving in today’s rapidly transforming business environment.
Mr. Ishtiaq discussed the fundamental shift from traditional oligopolies to dynamic business ecosystems, highlighting how established strategies are being challenged by disruptive forces. Key areas of discussion included:

The rise and dominance of connected product ecosystems
The emerging autonomy divide in markets
The growing role of Generative AI in customer empowerment
How technology is reshaping consumer expectations and strategic decision-making

The session encouraged critical thinking and strategic reflection, offering students real-world insights into disruption, innovation, and future-ready marketing approaches. Through interactive discussion and practical examples, students gained a deeper understanding of how organizations must adapt to remain competitive in an era of constant change.
The event proved to be highly engaging and thought-provoking, reinforcing SZABIST Islamabad’s commitment to industry-integrated learning and preparing business leaders for the challenges of the digital economy.

Career Counseling Seminar at SZABIST Islamabad | Guiding Futures, Shaping Careers
2025-12-17 08:00 - 17:00
The Youth Empowerment Society SZABIST, in collaboration with the House of Commons (HOC), successfully organized an impactful Career Counseling Seminar at SZABIST University Islamabad, aimed at equipping students with practical guidance for informed career decision-making.
The seminar focused on helping students gain clarity about their professional pathways by addressing key areas such as:

Career planning and realistic goal setting

Skill development and employability enhancement

Job-hunting strategies and professional growth

Competitive examinations, including CSS and One Paper Exam preparation

Civil Services and alternative career pathways

The speakers emphasized the importance of smart career choices, long-term planning, and adaptability in today’s competitive job market. Valuable insights were shared on effective job-search techniques, essential professional skills, and strategic preparation for competitive exams.
The role of House of Commons (HOC) and Skill Hive in nurturing employability, career readiness, and youth empowerment was also highlighted, encouraging students to leverage available platforms and resources for personal and professional development.
The session inspired students to think strategically, plan confidently, and move purposefully toward their career goals, reinforcing SZABIST Islamabad’s commitment to student success, professional development, and youth empowerment.

Students Visit NDMA during Disaster Early Warning Tech Expo (DEW-TE)
2025-12-16 08:00 - 17:00
Students of MS Development Studies (MSDS) and BS Social Sciences from SZABIST University Islamabad participated in an educational visit to the National Disaster Management Authority (NDMA) during the Disaster Early Warning Tech Expo (DEW-TE)
The visit provided students with hands-on exposure to Pakistan’s disaster risk management framework and cutting-edge early warning and climate-technology innovations. Participants explored the role of Artificial Intelligence (AI), geospatial technologies, and data-driven solutions in disaster preparedness, risk reduction, and climate resilience.
Through interactive demonstrations and expert briefings, students gained valuable insights into:

National disaster management and coordination mechanisms
Early warning systems and emergency response technologies
Climate-tech innovations for disaster risk reduction
Practical applications of AI and geospatial tools in disaster management

The visit was conducted under the supervision of Dr. Abdul Razzaq Khan, Program Manager MS Development Studies, along with Ms. Fatima Bashir, Student Affairs, ensuring academic relevance and meaningful engagement throughout the activity.
This initiative successfully bridged classroom learning with real-world practice, enhancing students’ understanding of disaster governance, climate resilience, and technology-driven risk management. The visit reflects SZABIST Islamabad’s commitment to experiential learning, interdisciplinary education, and preparing students to address contemporary global challenges.

Learning & Development Seminar at SZABIST Islamabad | Driving Performance and Leadership
2025-12-16 08:00 - 17:00
Learning and Development (L&D) has emerged as a critical driver of organizational performance, leadership effectiveness, and sustainable growth. In line with this perspective, SZABIST University Islamabad successfully organized a Learning and Development Seminar for MBA and Executive MBA students.
The session was led by Mr. Jawad Hussain Awan, Manager Learning at PTCL Group, who brings over 19 years of extensive professional experience in Learning and Development. An Organizational Leadership graduate from LUMS, Mr. Awan shared valuable industry insights on how L&D serves as a strategic enabler of business performance and leadership development.
Key areas discussed during the seminar included:

The distinction between training, learning, and development

Conducting effective Learning Needs Analysis (LNA)

Aligning learning initiatives with organizational strategy

The role of leaders as learning enablers in fostering a strong learning culture

A major takeaway from the session was the importance of leadership commitment in building and sustaining a continuous learning environment within organizations.
The seminar was organized by Executive MBA students — Muhammad Awais (Director Commercial Planning, PTCL), Muhammad Tariq (Office Manager Admin & Logistics, Thales), Nawab Khan, and Ali Riaz (Captain, CCMW) — under the guidance of Ms. Saba Butt.
SZABIST extends sincere appreciation to Dr. Muhammad Shafiq, Program Manager – EMBA & MHRM, and Dr. Fuwad Bashir, Program Manager – MPM, for their valuable presence and support, which further enriched the academic and professional learning experience.
This seminar reflects SZABIST Islamabad’s commitment to industry-integrated learning, leadership development, and preparing future-ready business professionals.

International Academic Session on AI in Research Methods for EMBA at SZABIST
2025-12-16 08:00 - 17:00
Shaheed Zulfikar Ali Bhutto Institute of Science and Technology (SZABIST) organized a high-impact international academic session for the Executive MBA (EMBA) – Applied Research Methods course, focusing on the strategic application of Artificial Intelligence (AI) in academic and applied research.
The session was led by Dr. Muhammad Imran Qureshi, faculty member at Teesside University, United Kingdom, and a distinguished scholar in research methodology, data analytics, and AI-driven research. Dr. Qureshi delivered a highly insightful and practice-oriented session demonstrating how emerging AI tools are transforming the modern research ecosystem.
Participants were introduced to advanced research tools such as Scopus and SciSpace AI for identifying research gaps and strengthening problem statements. NotebookLM was demonstrated for conducting efficient literature reviews, synthesizing academic sources, and developing research mind maps to enhance conceptual clarity and theoretical framing.
The session also covered research design, methodology, and data analysis, featuring live demonstrations using R programming and Julius AI, highlighting how AI-enabled tools enhance analytical rigor and support data-driven academic decision-making.
The session was moderated by Dr. Muhammad Shafiq, Program Manager – EMBA/PMBA/MHRM, ensuring an engaging and structured academic discourse. The event concluded with a vote of thanks by Dr. Muhammad Asif, Associate Dean, Management Sciences, who acknowledged the speaker’s valuable contribution and reaffirmed SZABIST’s commitment to research innovation, academic excellence, and global collaboration.
The event was attended by EMBA participants, MS and PhD scholars, and faculty members from SZABIST as well as national and international universities, fostering interdisciplinary dialogue and global perspectives on AI integration in research methodology and data analytics.
This initiative reflects SZABIST’s strategic focus on innovation in higher education, AI-enabled research capabilities, and the development of future-ready researchers and academic leaders.

Industrial Visit to Qarshi Ltd | Experiential Learning in Action at SZABIST Islamabad
2025-12-16 08:00 - 17:00
SZABIST University Islamabad organized an educational industrial visit to Qarshi Ltd for BSAF–3 and MBA (Cost & Management Accounting) students, reinforcing its commitment to experiential and industry-linked learning.
The visit was led by Mr. Muhammad Ali Khan, Lecturer in Finance & Accounting, and was accompanied by Dr. Syed Aziz Rasool and Dr. Zeeshan Hamid, ensuring academic guidance and meaningful engagement throughout the activity.
During the visit, students gained firsthand exposure to Qarshi Ltd’s live manufacturing operations, including:

Cost structures and cost management practices

Quality assurance and control systems

Research & Development (R&D) facilities

Sustainable sourcing practices showcased through Qarshi’s botanical garden

This industrial exposure enabled students to connect theoretical concepts with real-world applications, enhancing their understanding of cost accounting, quality management, operational efficiency, and industrial sustainability.
Such initiatives reflect SZABIST Islamabad’s dedication to practical learning, industry collaboration, and preparing students for professional excellence.

SZABIST Social Sciences Faculty Contributes to Pakistan Reading & Learning Festival 2025
2025-12-15 08:00 - 17:00
SZABIST University Islamabad proudly highlights the participation of Dr. Arooj Mujeeb, Faculty of Social Sciences, at the Pakistan Reading and Learning Festival 2025, held at Lok Virsa, Islamabad.
Dr. Arooj Mujeeb was invited as one of the 12 distinguished resource persons/trainers from across Pakistan to conduct a specialized training session titled “Neurodiversity: A Teacher Action Plan” at the Exhibition Hall.
The training session engaged students and teachers from various government schools, focusing on strengthening inclusive educational practices and enhancing awareness around neurodiversity in classroom settings.
Key Learning Outcomes
Participants gained valuable insights into:

Understanding diversity and neurodiversity

Identifying different types and manifestations of neurodiversity

Practicing constructive classroom communication

Recognizing the need for effective referral systems for neurodiverse learners

The session featured interactive discussions, short video clips, and an engaging Q&A segment, encouraging meaningful dialogue between educators and learners.
Through such national-level academic contributions, SZABIST University Islamabad continues to demonstrate its commitment to inclusive education, faculty leadership, teacher development, and community engagement.

Experiential Learning Through Role Play in Management Principles at SZABIST Islamabad
2025-12-13 08:00 - 17:00
As part of the Management Principles course for BBA 1A and BBA 1B, Dr. Ayesha Noor conducted an engaging role-play based experiential learning activity at SZABIST University Islamabad. The activity was designed to enhance students’ practical understanding of core management concepts through hands-on participation.
During the session, students assumed the roles of key organizational stakeholders and applied fundamental management functions, including planning, organizing, leading, and controlling. Through collaborative decision-making and real-time problem-solving, participants navigated simulated workplace challenges that closely reflected real-world management scenarios.
The interactive exercise significantly strengthened students’ communication, leadership, teamwork, and analytical skills, preparing them for professional management environments. This initiative reflects SZABIST Islamabad’s commitment to innovative teaching methodologies and aligns with the United Nations Sustainable Development Goals, particularly SDG 4 (Quality Education) and SDG 8 (Decent Work and Economic Growth).

Bonfire & Qawali Night Marks a Magical Conclusion of MBA Fest 2025 at SZABIST Islamabad
2025-12-13 08:00 - 17:00
The Bonfire & Qawali Night beautifully concluded MBA Fest 2025, creating a warm, soulful, and unforgettable experience for the SZABIST Islamabad community. The evening was filled with mesmerizing qawali performances, glowing bonfire flames, and a strong sense of unity and celebration, leaving students and faculty with cherished memories.
The event reflected the cultural richness and vibrant campus spirit of SZABIST Islamabad, bringing students together through music, togetherness, and shared joy. The soulful melodies and festive ambiance made the night a perfect finale to the week-long celebrations.
Special appreciation is extended to Prof. Dr. Shazia Akhtar, Head of the Department of Management Sciences, for her constant guidance, encouragement, and support throughout MBA Fest 2025. The event was successfully organized by the MBA Club, with Dr. Zoya Wajid Satti serving as the Focal Person, and supported by the enthusiastic and dedicated MBA Club Core Team, whose efforts ensured a memorable and well-coordinated evening.
The Bonfire & Qawali Night truly captured the spirit of unity, culture, and celebration—bringing MBA Fest 2025 to a magical close.

Scavenger Hunt at MBA Fest 2025 Sparks Adventure, Teamwork, and Campus Fun
2025-12-13 08:00 - 17:00
The Scavenger Hunt at MBA Fest 2025 was an exciting and adventure-packed activity that brought energy, curiosity, and strong team spirit to the SZABIST Islamabad campus. Students enthusiastically participated in solving intriguing clues, exploring hidden spots, and working together to uncover treasures, making the event both thrilling and memorable.
The event was made possible through the continuous support and encouragement of Prof. Dr. Shazia Akhtar, Head of the Department of Management Sciences, whose guidance played a key role in the success of the activity. The Scavenger Hunt was proudly organized by the MBA Club, with Dr. Zoya Wajid Satti serving as the Focal Person, and supported by the dedicated and hardworking MBA Club Core Team.
This fun-filled activity promoted teamwork, problem-solving, bonding, and campus engagement, adding an adventurous dimension to MBA Fest 2025. The Scavenger Hunt successfully combined learning with excitement, creating unforgettable moments for students.

MBA Fest 2025 Power Talk: “Stereotypes – Shaping and Limiting Us”
2025-12-13 08:00 - 17:00
The MBA Fest 2025 Power Talk featuring Ms. Zainab Dar was an eye-opening and highly engaging session for students at SZABIST Islamabad. Speaking on the thought-provoking topic “Stereotypes: Shaping and Limiting Us,” the session explored how societal labels influence identity, behavior, and opportunities in both personal and professional spheres.
Ms. Zainab Dar, known for her impactful communication style and strong advocacy for social awareness, encouraged students to challenge limiting beliefs, embrace individuality, and promote inclusive thinking. Her inspiring message resonated strongly with the audience, sparking reflection, meaningful discussion, and active engagement throughout the session.
The event was held with the continued guidance and unwavering support of Prof. Dr. Shazia Akhtar, Head of the Department of Management Sciences. The session was successfully organized by the MBA Club, with Dr. Zoya Wajid Satti serving as the Focal Person, and supported by the dedicated MBA Club Core Team, whose commitment ensured a smooth and impactful event.
The Power Talk added significant value to MBA Fest 2025 by fostering self-awareness, critical thinking, and socially responsible leadership among students.

Power Talk at MBA Fest 2025: “Beyond Degrees – Why Adab Is Your Real Competitive Advantage”
2025-12-13 08:00 - 17:00
The Power Talk session at MBA Fest 2025 proved to be an inspiring and thought-provoking experience for students at SZABIST Islamabad. Titled “Beyond Degrees: Why Adab Is Your Real Competitive Advantage,” the session was delivered by Mr. Irfan Sarfaraz, a renowned trainer, motivational speaker, and mentor known for his impactful work in personal growth, ethics, and professional development.
During the talk, Mr. Irfan Sarfaraz emphasized the importance of manners, character, and ethical behavior as true indicators of long-term success beyond academic qualifications. Students actively engaged in the session and gained valuable insights into communication skills, humility, emotional intelligence, and professional conduct—qualities essential for future leaders and responsible professionals.
The session was held with the continuous support and encouragement of Prof. Dr. Shazia Akhtar, Head of the Department of Management Sciences. The event was organized by the MBA Club, with Dr. Zoya Wajid Satti serving as the Focal Person, and was supported by the dedicated MBA Club Core Team. Their collective efforts ensured a well-coordinated, impactful, and motivating session.
The Power Talk added intellectual depth and personal development value to MBA Fest 2025, leaving students inspired to focus on character-driven leadership alongside academic excellence.

Sky Lanterns & Movie Night at MBA Fest 2025 Create a Magical Campus Experience
2025-12-11 08:00 - 17:00
The Sky Lanterns and Movie Night at MBA Fest 2025 created a magical and unforgettable evening for students at SZABIST Islamabad. The event began with a beautiful sky lantern activity, where students released lanterns symbolizing hope, dreams, and new beginnings, filling the sky with warm light and a strong sense of unity and togetherness.
The evening continued with an enjoyable Movie Night, providing students with a relaxing and engaging cinematic experience. Laughter, bonding, and shared moments made the night truly memorable, strengthening friendships and enhancing campus spirit.
The event was held with the continued encouragement and support of Prof. Dr. Shazia Akhtar, Head of the Department of Management Sciences. The MBA Club, under the leadership of Dr. Zoya Wajid Satti as Focal Person and supported by its dedicated core team, organized the event with excellent coordination, ensuring a smooth and vibrant experience for all participants.
The Sky Lanterns and Movie Night beautifully captured the spirit of MBA Fest 2025, celebrating unity, creativity, and student engagement beyond the classroom.

MBA Fest 2025 Sports Event Showcases Energy, Team Spirit, and Campus Unity
2025-12-10 08:00 - 17:00
The MBA Fest 2025 Sports Event brought tremendous energy, excitement, and team spirit to the SZABIST Islamabad campus. Students enthusiastically participated in a variety of sports activities, creating a lively and engaging atmosphere filled with competition, collaboration, and celebration.
Alongside the sports activities, food stalls added to the festive spirit, allowing students to relax, socialize, and enjoy memorable moments together. The event fostered strong connections among participants while promoting physical activity, teamwork, and campus camaraderie.
The event was held with the steadfast encouragement and support of Prof. Dr. Shazia Akhtar, Head of the Department of Management Sciences. The MBA Club, under the leadership of Dr. Zoya Wajid Satti as Focal Person and supported by its dedicated core team, successfully organized the sports event with excellent coordination and planning. Their commitment ensured a smooth, vibrant, and enjoyable sports day for all participants.
The Sports Event added an exciting and dynamic dimension to MBA Fest 2025, celebrating student engagement, unity, and an active campus culture.

Poetry Competition at MBA Fest 2025 Celebrates Creativity and Expression
2025-12-10 08:00 - 17:00
The Poetry Competition at MBA Fest 2025 was a beautiful and inspiring event where students expressed their creativity, emotions, and artistic talent through powerful words and captivating performances. Participants impressed the audience with heartfelt poetry, showcasing confidence, expression, and literary depth.
The event was held with the continued guidance and motivation of Prof. Dr. Shazia Akhtar, Head of the Department of Management Sciences. SZABIST Islamabad was honored to have Mr. Saqlain Haider as the esteemed judge, whose literary insight and appreciation for art and expression enriched the evaluation process.
Organized by the MBA Club, the competition was led by Dr. Zoya Wajid Satti, Focal Person, and supported by the dedicated MBA Club Core Team. Their careful planning and commitment ensured a smooth, engaging, and memorable experience for participants and the audience alike.
The Poetry Competition added depth and artistic flair to MBA Fest 2025, celebrating student creativity and the power of self-expression.

Cook-Off Competition Highlights at MBA Fest 2025, SZABIST Islamabad
2025-12-10 08:00 - 17:00
The Cook-Off Competition at MBA Fest 2025 was a vibrant and exciting event where students showcased their culinary talent, creativity, and teamwork in an energetic and engaging atmosphere. Participants impressed the audience and judges with unique recipes, innovative presentations, and exceptional coordination, making the competition a flavorful success.
The event was held with the continuous support and encouragement of Prof. Dr. Shazia Akhtar, Head of the Department of Management Sciences. SZABIST Islamabad was honored to have Mr. Adnan Riaz and Mr. Umer Farooq, professional chefs from Ramada and Marriott, as esteemed judges, who evaluated the participants with expertise, professionalism, and warmth.
Special appreciation is extended to Dr. Shumaila Zeb, Dr. Hassan Raza, and Dr. Iffat Rasool for gracing the event with their presence and supporting student initiatives. The competition was successfully organized by the MBA Club under the leadership of Dr. Zoya Wajid Satti, Focal Person, along with the dedicated MBA Club Core Team, whose efforts ensured smooth execution and an engaging experience for all.
The Cook-Off Competition added excitement and creativity to MBA Fest 2025, celebrating student talent and fostering collaboration beyond the classroom.

MBA Fest 2025 Grand Opening Ceremony at SZABIST Islamabad
2025-12-10 08:00 - 17:00
SZABIST University Islamabad officially launched MBA Fest 2025 with a vibrant and power-packed Grand Opening Ceremony, marking the beginning of an exciting celebration of culture, creativity, and student spirit. The ceremony featured energetic performances, cultural dances, and engaging activities that created an unforgettable experience for attendees.
The event was graced by the presence and continued support of the university’s upper management, including Mr. Khusro Pervaiz Khan (Head of Campus) and Prof. Dr. Muhammad Asif Khan (Associate Dean). Faculty and staff members also attended the ceremony, with special acknowledgment to Dr. Taraq Waheed, Head of the Department of Social Sciences, for his valuable contribution.
The opening ceremony was inaugurated by Prof. Dr. Shazia Akhtar, Head of the Department of Management Sciences, whose inspiring presence and encouragement set the tone for the festivities. Appreciation was also extended to Dr. Zoya Wajid Satti, Focal Person of the MBA Club, and the dedicated MBA Club Core Team for their exceptional planning and execution.
The ceremony was further honored by the presence of Ms. Sana Humayun, the Chief Guest, whose motivational remarks energized the audience. Highlights of the event included an adrenaline-filled Bike Show and captivating Cultural Dance performances, celebrating diversity and inclusion across the SZABIST community.
The Grand Opening Ceremony of MBA Fest 2025 successfully blended energy, culture, and celebration—setting the stage for an exciting and memorable festival ahead.

Hands-On Workshop on AI in Marketing for Business Analytics Students at SZABIST Islamabad
2025-12-10 08:00 - 17:00
SZABIST Islamabad successfully conducted a hands-on workshop titled “AI in Marketing” for BS Business Analytics (2nd Semester) students, reinforcing the university’s commitment to industry-relevant and experiential learning. The workshop was organized under the leadership of Dr. Muhammad Shafiq, Program Manager – EMBA, PMBA, and MHRM, as part of SZABIST’s ongoing initiative to bridge academic knowledge with practical application.
The session was facilitated by Malik Saram Hadi, CEO of SkillSathi, who built upon concepts introduced in the “AI in Business” course. During the interactive workshop, students explored advanced AI tools such as ImageArt and Bolt, enabling them to engage in AI-driven content creation, website development, and AI agent design.
Students also gained practical exposure to game development using Google Gemini and learned SEO optimization techniques, aligning marketing strategies with artificial intelligence to enhance digital performance. The workshop provided valuable hands-on experience in applying AI solutions to real-world marketing and analytics challenges.
The session concluded with Dr. Muhammad Shafiq expressing appreciation to the facilitator and presenting him with a SZABIST Shield as a token of gratitude. Such initiatives reflect SZABIST Islamabad’s dedication to innovative teaching, digital transformation, and preparing students for the evolving demands of AI-driven marketing and analytics.

Blood Donation & Thalassemia Screening Camp at SZABIST Islamabad
2025-12-09 08:00 - 17:00
The Community Services and Social Responsibility Society at SZABIST Islamabad organized a Blood Donation and Thalassemia Screening Camp in collaboration with the Sundas Foundation. The initiative aimed to promote voluntary blood donation, raise awareness about thalassemia, and provide free blood screening tests to support early detection and preventive healthcare within the university community.
The camp successfully collected blood units to support patients suffering from thalassemia and other blood-related disorders, while also offering thalassemia screening tests to participants. This effort directly contributed to life-saving treatments and enhanced awareness regarding genetic blood disorders and the importance of regular health screening.
Students participated with great enthusiasm, demonstrating empathy, civic responsibility, and a strong commitment to humanitarian values. The initiative fostered community engagement and encouraged students to actively contribute to meaningful social causes, reflecting SZABIST Islamabad’s dedication to social responsibility and student well-being.

SZABIST Islamabad Students Visit Women Entrepreneurship Conference (WECON 2025)
2025-12-08 08:00 - 17:00
Undergraduate BBA students of SZABIST University Islamabad visited Pakistan’s iconic Women Entrepreneurship Conference (WECON 2025), held at the Pak-China Friendship Center, Shakarparian Road, Islamabad. The visit was conducted under the supervision of Professor Dr. Shazia Akhtar, Head of the Department of Management Sciences, along with Dr. Iffat Rasool and Ms. Saba Butt.
WECON 2025 served as a powerful platform bringing together women entrepreneurs, change-makers, and public and private sector stakeholders to promote equity, inclusion, and innovation within Pakistan’s entrepreneurship ecosystem. The visit provided students with first-hand exposure to women-led enterprises and sustainability-driven business models that are empowering micro-entrepreneurs and small business owners across the country.
Through direct interaction with local women entrepreneurs, students gained valuable insights into the challenges faced by women in business, including access to finance, limited professional networks, and the need for skill development and institutional support. The discussions highlighted the importance of resilience, mentorship, and inclusive platforms in reshaping economic narratives.
The experience was particularly enriching for international students at SZABIST Islamabad, who engaged deeply with Pakistani culture, local craftsmanship, and community-based enterprises. Many expressed motivation to promote gender-inclusive entrepreneurship initiatives in their home countries after completing their academic programs.

Seminar on Drug Addiction & Academic Performance: Building Awareness for Student Well-Being
2025-12-08 08:00 - 17:00
SZABIST Islamabad organized an impactful awareness seminar titled “Drug Addiction & Academic Performance” , focusing on one of the most critical challenges affecting student well-being and academic success.
The session was led by Dr. Talat Habib, CEO of Nishan Rehab Center, who shared valuable insights into the psychological and academic impact of substance use. The discussion covered early warning signs, risk factors, preventive strategies, and the importance of seeking timely professional support to ensure students’ mental health and academic continuity.
The seminar was organized by Ms. Sana Mukhtar, Program Manager BSSS/BS Psychology. Students from BSAF 2 also participated under the supervision of Dr. Iffat Rasool, Associate Professor, making the session interactive and inclusive.
This awareness initiative aligned with the United Nations Sustainable Development Goals (SDGs), including SDG 3 (Good Health & Well-Being), SDG 4 (Quality Education), and SDG 16 (Peace, Justice & Strong Institutions), reinforcing SZABIST Islamabad’s commitment to fostering a responsible, informed, and supportive campus environment.

Seminar on Challenges in Online Earning Through Freelancing
2025-12-08 08:00 - 17:00
The Computer Science Department at SZABIST Islamabad organized an informative seminar titled “Challenges in Online Earning through Freelancing” . The seminar was organized by Mr. Ghaffar Ahmed, Senior Lecturer, Computer Science, with the aim of providing students and faculty with practical insights into the realities of online freelancing.
The session featured Mr. Farzan Bahadur Khan, CEO of Marketing Alpha, as the guest speaker. He shared his professional journey and discussed common challenges faced by freelancers, along with essential skills and strategies required to succeed in the competitive digital marketplace. His real-world experiences offered valuable guidance to aspiring freelancers.
The seminar was well-received by participants and contributed to enhancing awareness about freelancing opportunities, obstacles, and career readiness. This event marked another successful academic and professional engagement by the Computer Science Department at SZABIST Islamabad.

Seminar on Social Cohesion and Diversity: A Youth-Led Approach to National Unity
2025-12-08 08:00 - 17:00
SZABIST Islamabad hosted a thought-provoking seminar titled “Social Cohesion and Diversity: A Youth-Led Approach to National Unity, highlighting the critical role of youth in fostering national unity, embracing diversity, and strengthening democratic values.
The seminar featured distinguished guest speakers Mrs. Asiya Nasir, Senior Parliamentarian and Executive Director; Mrs. Surraiya Asghar, Former Parliamentarian and President; and Dr. Shazia Sobia Aslam Soomro, Member of the National Assembly. The speakers shared valuable insights on peaceful coexistence, inclusive citizenship, and the importance of youth engagement in building a cohesive and resilient society.
The event was organized by Dr. Taraq Waheed, Head of the Department of Social Sciences, and Ms. Sana Mukhtar, Program Manager BSSS/BS Psychology, in collaboration with the Resilient Women Network. Students of BBA 2-A also participated under the supervision of Dr. Iffat Rasool, Associate Professor.
This seminar aligned with key United Nations Sustainable Development Goals (SDGs), including SDG 4 (Quality Education), SDG 10 (Reduced Inequalities), SDG 16 (Peace, Justice & Strong Institutions), and SDG 17 (Partnerships for the Goals), reinforcing SZABIST Islamabad’s commitment to social responsibility, inclusive education, and national development.

EMBA/MBA Students Visit Heavy Industries Taxila for Industrial Learning Experience
2025-12-06 08:00 - 17:00
SZABIST Islamabad’s EMBA/MBA–2 (Business Finance) students participated in an informative industrial visit to Heavy Industries Taxila (HIT) as part of their experiential learning initiative. The visit was led by Muhammad Ali Khan, Lecturer in Finance & Accounting, and expertly organized by Brigadier (Rtd.) Riyazatullah Bhatti, ensuring a well-structured and impactful learning experience.
During the visit, students gained first-hand exposure to defense manufacturing and production processes, managerial operations, strategic decision-making, and real-world industry applications. Meaningful engagement with professionals at HIT enabled students to better understand operational efficiency, production systems, and strategic management within the defense sector.
The visit concluded with a graciously hosted lunch, offering students an opportunity to network, reflect, and discuss key insights gained during the session. This industrial visit successfully bridged classroom learning with practical industry exposure, enhancing students’ understanding of finance, strategy, and management in a complex industrial environment.

Winning Strategies for a Successful E-Commerce Start-Up in Pakistan: Empowering Future Entrepreneurs at SZABIST Islamabad
2025-12-06 08:00 - 17:00
SZABIST University Islamabad hosted an insightful and dynamic Entrepreneurship & E-Commerce Workshop for the BBA graduating class, aimed at empowering future entrepreneurs with practical knowledge and industry-driven strategies to succeed in Pakistan’s rapidly growing digital economy.
Organized by the Department of Management Sciences (BBA) under the leadership of Ms. Sana Asad, the session featured Ms. Zehra Rizvi as the guest speaker—an accomplished entrepreneur and industry professional with over 17 years of experience across leading organizations including IDR, British Petroleum, ABN AMRO Bank, Mobilink, and PTCL. She also brings strong academic credentials from London School of Economics (LSE) and LUMS.
Ms. Zehra shared valuable insights drawn from her entrepreneurial ventures, including JobZeal (Recruitment Consultancy), She-Invests (Seed Funding for Women), and Jia’s Atelier, a growing gourmet chocolate brand. Her talk provided students with a realistic and inspiring perspective on building, branding, and scaling successful e-commerce businesses in Pakistan.
The workshop covered key areas such as identifying the right niche, building trust and brand identity, leveraging social media, AI, and automation tools, creating authentic micro-brands, using data and customer insights for growth, and developing a resilient entrepreneurial mindset. Students actively participated by sharing their business ideas and challenges, making the session highly interactive and practical.
By the end of the workshop, students gained clarity on their entrepreneurial direction, a deeper understanding of digital branding and customer trust, and renewed motivation to launch and scale their own ventures. The session reinforced SZABIST Islamabad’s commitment to nurturing innovation, entrepreneurship, and industry-ready graduates.

Communication Skills Session: Building Confidence, Clarity & Professional Excellence
2025-12-05 08:00 - 17:00
SZABIST Islamabad conducted an engaging Communication Skills Session for BSBA OCPS and EWS first-year students. The session was led by Ms. Farrah Khawaja, Lecturer and Content Manager, and focused on strengthening students’ confidence, clarity, and professional communication abilities.
Students presented their understanding in a formal and structured manner while exploring essential communication concepts, including apprehension and stage fright, emotional intelligence and constructive feedback, conflict resolution and active listening, as well as public speaking and confidence building. The session successfully blended theoretical knowledge with practical learning.
Key highlights included identifying communication barriers, overcoming apprehension, enhancing emotional intelligence, developing effective listening skills, and building confidence for professional interactions. The activity aimed to empower students with effective communication strategies, foster critical thinking and self-awareness, and encourage the practical application of communication skills in real-life and professional settings.

Creativity Meets Communication: Vlog Evaluation Session at SZABIST Islamabad
2025-12-04 08:00 - 17:00
SZABIST Islamabad hosted an engaging and creative vlog evaluation session , conducted by Ms. Farrah Khawaja, aimed at strengthening students’ communication, storytelling, and digital content creation skills. The session provided a dynamic platform for students to present humorous, impactful, and thought-provoking vlogs that bridged creativity with real-world social and communication issues.
Students explored diverse narratives through their vlogs, including socially relevant themes, critical commentary, and creative storytelling techniques supported by data, satire, and character-driven plots. The session focused on essential elements of effective vlogging such as scriptwriting, storyline development, shooting techniques, editing, tone modulation, character building, and audience engagement.
Senior BSBA-2 students actively participated as mentors, guiding junior students on improving creativity, narrative structure, visual presentation, and communication effectiveness. Additionally, both classes took part in a professional note-taking activity to enhance documentation, organization, and information management skills.
The session successfully promoted peer learning, constructive feedback, critical thinking, and innovation—empowering students to express ideas confidently while developing impactful digital communication skills.
