SZABIST University Islamabad

Learning Beyond the Classroom: BSBA 1 Students Visit Elfin Pasta Manufacturing Unit
2025-12-24 08:00 - 17:00 (Asia/Karachi)
As part of experiential learning, students of BSBA 1 (Introduction to Accounting) from SZABIST University Islamabad visited the Elfin Pasta Manufacturing Unit , under the supervision of Ms. Nayyab Javed.
The visit transformed classroom-based accounting concepts into a real-world learning experience, allowing students to observe how the accounting cycle operates within a live business environment. As students toured the manufacturing facility, they closely examined routine business activities and actively linked them to core accounting principles, including:

Identification and classification of assets such as machinery, inventory, and cash
Understanding liabilities arising from operational activities
Recognition of expenses in day-to-day production processes
Generation of sales and revenue through distribution channels

Throughout the visit, students engaged in meaningful discussions, asked insightful questions, and analyzed why each operational activity matters from an accounting perspective. This hands-on exposure helped them clearly understand how real business observations are translated into accounting records and financial statements.
SZABIST University Islamabad extends sincere gratitude to the Elfin Pasta team for their warm hospitality and professional support. Special appreciation goes to Mr. Mohib Javed (Sales Operations Manager) and Mr. Hussain Showket (Plant Manager) for the comprehensive operational walkthrough, and Mr. Imran Mohsin (Chief Financial Officer) for delivering a practical financial briefing that enhanced students’ understanding of the financial dimensions behind business operations.
The visit concluded on a thoughtful and memorable note with gift hampers for the students, further enriching their learning experience.

Sindhi Culture Day 2025 Celebrated at SZABIST University Islamabad
2025-12-24 08:00 - 17:00
Sindhi Sangat SZABIST Islamabad proudly organized Sindhi Culture Day , celebrating the rich heritage, traditions, and cultural identity of Sindh.
The event beautifully showcased Sindhi culture through traditional Sindhi music, live singing, and cultural dance performances, complemented by impactful speeches, soulful poetry recitations, and a documentary highlighting the history, values, and cultural depth of Sindh. Each segment reflected the resilience, artistic richness, and enduring spirit of Sindhi civilization.
The occasion was honored by the presence of Dr. Mahesh Kumar Malani, Member of the National Assembly from Mithi, Tharparkar District, as the Chief Guest. In his address, he emphasized the importance of cultural preservation, national unity, and the vital role of youth in promoting harmony through cultural awareness.
Adding to the spirit of inclusivity, students representing Pukhtoon (Pashtun), Punjabi, Gilgit-Baltistan, and Baloch cultures presented their traditional dances, creating a vibrant cultural exchange. These performances strengthened mutual respect and unity among diverse communities, reflecting the inclusive values upheld by SZABIST University Islamabad.
Sindhi Culture Day served as a meaningful platform where culture became a bridge between communities, reinforcing the idea that celebrating diversity together strengthens collective identity and social harmony.

MBA Experiential Learning Activity: Industrial Visit to Vanto Shoes & Green PVC
2025-12-24 08:00 - 17:00
As part of the MBA Experiential Learning Activity, SZABIST University Islamabad organized an insightful industrial visit to Vanto Shoes and Green PVC , under the supervision of Dr. Zoya Wajid Satti.
The visit aimed to provide MBA students with firsthand exposure to real-time business operations, manufacturing processes, and industry best practices. During the visit, students observed live production lines, gained insights into quality control mechanisms, explored supply chain workflows, and interacted with experienced industry professionals.
This practical exposure enabled students to effectively connect theoretical concepts learned in the classroom with their real-world applications in the corporate and manufacturing sectors. The experience significantly enhanced students’ analytical thinking, observational abilities, and professional understanding of modern industrial operations.
The activity proved to be a highly productive and engaging learning experience, reinforcing SZABIST’s commitment to experiential learning and industry-oriented education.

BSAF Experiential Learning Activity: Marketing Management Hands-On Project
2025-12-31 08:00 - 17:00
As part of the BSAF Experiential Learning Activity under the course Marketing Management, SZABIST University Islamabad conducted a practical, hands-on learning session, supervised by Dr. Zoya Wajid Satti.
The activity aimed to provide BSAF students with real-world exposure to contemporary marketing practices by engaging them in the development of comprehensive marketing plans for new and innovative products. Students were encouraged to think creatively, analyze market dynamics, identify target segments, and design effective marketing strategies.
During the session, students applied core marketing management concepts including product innovation, market segmentation, positioning, pricing strategies, and promotional planning. The experiential exercise helped students bridge theoretical knowledge with practical application, enhancing their understanding of real market challenges.
This activity significantly strengthened students’ teamwork, critical thinking, analytical, and presentation skills — competencies essential for success in today’s competitive business environment. The initiative reflects SZABIST’s strong commitment to outcome-based education and experiential learning.

Research Symposium on Aligning Psychological Research with UN-SDGs at SZABIST Islamabad
2025-12-31 08:00 - 17:00
SZABIST University Islamabad proudly hosted a Research Symposium titled “Aligning Psychological Research with UN-SDGs” , led by Dr. Arooj Mujeeb, Faculty of Social Sciences. The symposium highlighted impactful research conducted by MS Clinical Psychology students, demonstrating strong alignment with the United Nations Sustainable Development Goals (SDGs).
The event was honored by the presence of Dr. Muhammad Waqas Saleem, Executive Director Lok Virsa and former Assistant Professor at Quaid-i-Azam University, as the Guest of Honor. His valuable insights enriched academic discussions and emphasized the importance of interdisciplinary and socially responsive research.
A comprehensive research portfolio was presented, featuring 19 psychology research projects employing mixed-method and quantitative approaches. The research addressed Pakistan-specific challenges while maintaining strong alignment with national and global SDGs. Key research domains included mental health and psychological well-being (SDG 3), gender equity and empowerment (SDG 5), education and professional competency (SDG 4), digital media and society (SDG 3), peace, justice, and civic engagement (SDG 16), and climate action through environmental psychology (SDG 13).
The sequence of events included a detailed briefing of research projects to the Guest of Honor and Faculty of Social Sciences by Dr. Arooj Mujeeb, followed by a Strategic Planning Meeting hosted by the Head of the Department of Social Sciences to explore long-term research collaboration. The symposium concluded with a visit to student research displays, showcasing scholarly work and applied research outcomes.
The symposium emphasized emotionally, cognitively, and socially integrated research with policy-relevant, training-focused, and intervention-oriented outcomes tailored to Pakistan’s socio-cultural context. This initiative reflects SZABIST Islamabad’s continued commitment to research excellence, interdisciplinary engagement, and meaningful societal impact.

Canva Poster Exhibition on Environmental and Social Change at SZABIST Islamabad
2025-12-31 08:00 - 17:00
SZABIST University Islamabad hosted an engaging Experiential Learning Activity titled “Canva Poster Exhibition on Environmental and Social Change”. The initiative was designed to empower students to creatively explore pressing environmental and social challenges in Pakistan through digital design, visual storytelling, and the use of Canva and AI-powered tools.
The exhibition highlighted critical issues such as environmental degradation caused by unchecked development, child labor, mental health awareness, corruption, ethical use of social media, plastic and e-waste pollution, and deeply rooted societal taboos. Through creative poster designs, students translated complex real-world problems into impactful visual narratives, encouraging awareness, dialogue, and critical reflection.
The activity strongly aligned with UN Sustainable Development Goal 04 – Quality Education, emphasizing creativity, technology integration, experiential learning, and real-world problem-solving skills. Framed poster displays fostered meaningful discussions among students and faculty, promoting solution-oriented thinking and social responsibility.
The exhibition was organized and facilitated by Sana Asad, who provided hands-on guidance to students in poster design, visual communication, and effective storytelling. The initiative enabled students to enhance their digital literacy, creative thinking, and ability to communicate social messages effectively.
Through such experiential learning initiatives, SZABIST University Islamabad continues to reinforce its commitment to innovative education, digital empowerment, and the development of socially conscious and proactive change-makers.

Design Show 2025 Showcases Creative Excellence at SZABIST Islamabad
2025-12-31 08:00 - 17:00
The Faculty of Media Sciences at SZABIST University Islamabad successfully hosted a creative Design Show , highlighting the artistic talent, innovation, and visual storytelling skills of its students.
The event showcased a diverse range of student work, including graphic design projects, visual communication concepts, branding solutions, and creative design portfolios. Students presented their projects in a professional exhibition-style setting, allowing them to demonstrate their creative thinking, technical expertise, and practical application of design principles.
The Design Show promoted experiential learning by encouraging students to translate theoretical knowledge into real-world creative outputs. Through hands-on engagement, students enhanced their critical thinking, problem-solving abilities, and confidence in presenting ideas through impactful visual design.
By fostering creativity, innovation, and industry-relevant skills, the event reflected SZABIST’s strong commitment to student engagement, experiential learning, and practice-oriented education. Such initiatives continue to empower students to communicate ideas effectively and prepare them for professional careers in the creative and media industries.

SZABIST Media Fest 2026: Celebrating Creativity, Innovation & Media Excellence
2026-01-01 08:00 - 17:00
The Media Department of SZABIST University Islamabad successfully organized Media Fest 2026 on 1 January 2026, celebrating creativity, innovation, and student talent across multiple media disciplines.
The event featured a variety of engaging games, creative stalls, and interactive activities, offering students an exciting platform to showcase their skills, ideas, and artistic expression. A diverse range of paintings, academic projects, short films, teasers, and visual content was displayed, highlighting students’ passion for media, storytelling, and visual communication.
Media Fest 2026 created a fun, inspiring, and collaborative learning environment, encouraging creativity, peer interaction, and hands-on engagement. The festival reflected SZABIST’s strong commitment to experiential learning, creative development, and student-centered education, empowering emerging media professionals to explore and express their creative potential.

Experiential Learning Activity: Marketing Management (4Ps in Practice) at SZABIST Islamabad
2026-01-02 08:00 - 17:00
Welcoming the New Year 2026 with an innovative learning approach, the Department of Management Sciences at SZABIST University Islamabad organized a hands-on, team-based Experiential Learning Activity in the form of a Sandwich Making Competition for MBA and EMBA students on Friday, 02 January 2026.
Conducted under the supervision of Mr. Syed Shahwar Hussain as part of the Marketing Management course, the activity aimed to provide students with a practical understanding of core marketing concepts, particularly the 4Ps of Marketing — Product, Price, Place, and Promotion.
Working in teams, students conceptualized their sandwiches as marketable products by making strategic decisions related to product design, differentiation, pricing strategies, target market selection, and promotional messaging. Participants evaluated ingredient quality, presentation, branding, and customer value while calculating per-unit costs, considering fixed and variable expenses, and setting competitive prices.
The exercise emphasized integrated marketing thinking, encouraging students to align product features with pricing and promotional strategies. By simulating real-world business constraints, the activity enhanced students’ creativity, collaboration, and strategic decision-making skills.
Overall, the competition successfully bridged the gap between marketing theory and practice, providing MBA and EMBA students with a holistic understanding of how marketing decisions are interconnected and executed in real business environments.

Cinematic Saga Hosted by the Faculty of Media Sciences at SZABIST Islamabad
2026-01-03 08:00 - 17:00
The Faculty of Media Sciences at SZABIST University Islamabad successfully hosted Cinematic Saga , celebrating the art of filmmaking, storytelling, and digital media creativity.
The event showcased students’ exceptional talent in film production, direction, cinematography, editing, and screenwriting, providing a dynamic platform to present their creative projects and compelling narratives. Through innovative concepts and technical execution, students demonstrated strong storytelling abilities and hands-on media expertise.
Cinematic Saga encouraged creative collaboration, innovation, and practical learning, allowing students to bring their cinematic visions to life while gaining real-world exposure to filmmaking processes and industry-relevant practices.
By promoting film literacy, media creativity, and professional skill development, the event reflected SZABIST’s commitment to experiential learning, student engagement, and career-oriented education, inspiring the next generation of media and film professionals.

BBA Experiential Learning Activity: Supply Chain Business Model Display Event at SZABIST Islamabad
2026-01-03 08:00 - 17:00
The Department of Management Sciences, in collaboration with SZABIST Administration, successfully organized a Supply Chain Business Model Display Event on 03 January 2026 as part of the BBA Experiential Learning Activity.
Students of BBA 7th and 8th Semester (Marketing & Supply Chain Management) exhibited a variety of stands representing different industry-based supply chain business models. The event showcased innovative business ideas designed to address real-world challenges and respond to emerging market needs.
Students demonstrated strong analytical and entrepreneurial capabilities through detailed market research, financial projections, operational planning, and innovative strategies, attracting the interest of faculty members and industry experts. In addition to business model displays, students also presented self-produced documentaries highlighting their assigned industry segments, adding depth and creativity to their projects.
The event highlighted SZABIST University’s commitment to experiential learning, entrepreneurship, and innovation-driven education. Prof. Dr. Shazia Akhtar (HOD – Management Sciences) visited all the stands and highly appreciated the students’ creativity, professionalism, and effort.
The event was attended by faculty members, industry professionals, and a large number of students from various disciplines. Dr. Muhammad Asif (Dean – Management Sciences) and Dr. Shumaila Zeb (Associate Professor & Program Manager BBA) also commended the students for their outstanding performance and innovative thinking.
The activity was successfully conducted under the supervision of Mr. Omer Ijaz, Course Instructor, ensuring effective coordination and meaningful learning outcomes.

SZABIST Media Sciences Hosts First International Colloquium on AI, Media & Society
2026-01-04 08:00 - 17:00
The Faculty of Media Sciences at SZABIST University Islamabad successfully hosted its First International Colloquium on Sunday, January 04, 2026, bringing together scholars, researchers, and academics to promote knowledge exchange and research-driven academic dialogue.
The colloquium featured a distinguished lineup of national and international keynote speakers, whose thought-provoking insights shaped the academic vision and intellectual depth of the event. Dr. Aamir Jamal, Associate Professor at the Faculty of Social Work, University of Calgary, Canada, shared critical perspectives on the evolving role of universities in the age of Artificial Intelligence.
Renowned academic Prof. Dr. Taimur Ul Hassan highlighted the importance of gatekeeping and the political economy of AI, while international speaker Noprita Herari discussed artificial intelligence and its expanding influence on algorithmic life. A leading academic voice, Dr. Sarah Umer, emphasized the dual role of AI in media and social change, highlighting both its opportunities and challenges.
In the concluding remarks, Prof. Dr. Kamran Azam appreciated the presenters for their valuable research contributions and scholarly publications, acknowledging the significance of their work in advancing contemporary academic discourse. Researchers and presenters shared original studies and peer-reviewed research, contributing meaningful perspectives on AI, media, and society.
The session was guided with academic rigor by Dr. Ali Rana, Head of the Department of Communication and Media Studies at Fatima Jinnah Women University, who served as Session Chair, ensuring scholarly depth and structured discussion. Professor Dr. Muhammad Riaz, Professor of Media Studies, also served as Session Chair, facilitating rigorous engagement and critical dialogue throughout the sessions.
The successful organization of the First International Colloquium reflects SZABIST’s commitment to academic excellence, global collaboration, and research-led discourse in emerging areas of media, artificial intelligence, and social transformation.

Sports Closing Ceremony 2026 at SZABIST University Islamabad
2026-01-04 08:00 - 17:00
SZABIST University Islamabad successfully hosted the Sports Closing Ceremony , marking the conclusion of an energetic, competitive, and engaging sports season on campus.
The ceremony celebrated students’ enthusiastic participation, sportsmanship, and athletic excellence across a wide range of indoor and outdoor sports activities. Winners and participants were acknowledged for their dedication, teamwork, discipline, and outstanding performances throughout the sports events.
The closing ceremony reflected the university’s strong emphasis on physical fitness, leadership development, teamwork, and healthy competition, reinforcing SZABIST’s commitment to holistic student development and an active campus culture.
The event concluded on a positive note, appreciating the collective efforts of students, organizers, and faculty members who contributed to making the sports season a success.

Seminar on Inclusivity in Islam and Unity Through Tolerance at SZABIST Islamabad
2026-01-05 08:00 - 17:00
Students of BSAF, BSBA, and Culture, Art and Society at SZABIST University Islamabad actively participated in an academic seminar titled “Inclusivity in Islam and Unity Through Tolerance: Lessons from Islamic Culture”.
The seminar aimed to enhance students’ understanding of Islamic ethical values, inclusivity, tolerance, and unity, and to highlight their relevance in contemporary society, professional life, and responsible leadership.
The session was organized and coordinated by Mrs. Asma Javed, Faculty Member at SZABIST Islamabad. The seminar featured distinguished guest speakers Prof. Dr. Maimoona Murtaza Malik and Dr. Sami Ullah Zubairi, who shared valuable insights drawn from Islamic teachings, history, and cultural traditions. Their discussions emphasized ethics, social harmony, respect for diversity, and peaceful coexistence.
An interactive Q&A session enabled students to engage directly with the speakers, encouraging thoughtful dialogue and reflection. The seminar served as a meaningful academic experience that connected theoretical learning with moral, cultural, and social awareness, reinforcing SZABIST Islamabad’s commitment to holistic and values-based education.

Capacity Building Hands-on Workshop on Canva & AI Tools at SZABIST Islamabad
2026-01-06 08:00 - 17:00
The Department of Management Sciences at SZABIST University Islamabad organized a professional Capacity Building Hands-on Workshop on Canva and AI-enabled design tools for BBA–1A students. The workshop was conducted under the supervision of Mr. Syed Shahwar Hussain, Course Instructor.
The primary objective of the workshop was to enhance students’ digital creativity and practical design skills through hands-on training in Canva, with a particular focus on the integration of Artificial Intelligence (AI) tools for content creation. The session aimed to bridge the gap between theoretical learning and practical application by enabling students to develop visually compelling academic and professional content.
During the interactive session, students learned to design professional posters, presentations, social media creatives, and visual content using Canva’s advanced features. Special emphasis was placed on AI-assisted design tools, including automated layouts, content suggestions, brand kits, and smart visual enhancements, allowing students to work more efficiently while maintaining creative quality.
The workshop fostered an engaging and collaborative learning environment, encouraging students to experiment with digital tools and apply innovative design thinking.
The session was led by Ms. Laiba Batool, a distinguished visiting faculty member at SZABIST University with nearly three years of experience in both industry and academia. Specializing in Digital Marketing, Human Resource Management, and Supply Chain Management, she shared practical insights, industry-oriented examples, and an interactive teaching approach that greatly enriched the learning experience and ensured active student participation throughout the workshop.
Overall, the workshop proved to be a valuable capacity-building initiative, equipping first-semester BBA students with essential digital, creative, and AI-driven design skills that are increasingly vital in today’s academic and professional environments.

Canva Poster Design Competition for BBA-1 at SZABIST Islamabad
2026-01-08 08:00 - 17:00
The Department of Management Sciences at SZABIST University Islamabad organized a Canva Poster Design Competition for BBA–1A students, under the supervision of Mr. Syed Shahwar Hussain.
The competition provided a creative platform for students to showcase Pakistan’s most pressing environmental and social challenges through innovative digital expression. Using Canva design tools, students demonstrated creativity, visual storytelling, and critical thinking by transforming complex societal issues into impactful poster designs.
The exhibition highlighted students’ growing digital design skills and their ability to communicate meaningful messages through visuals. Dr. Shumaila Zeb, Program Manager BBA, attended the event and highly appreciated the students’ talent, dedication, and creative efforts. She commended the initiative for nurturing creativity alongside business education and reinforcing SZABIST Islamabad’s reputation as an inspiring academic environment for future professionals.
Aligned with the United Nations Sustainable Development Goal (SDG) 04 – Quality Education, the activity strengthened students’ creative capacities, technological literacy, and problem-solving abilities, enabling them to apply classroom learning to real-world contexts.
The Poster Design Competition proved to be a successful experiential learning activity, encouraging innovation, digital competence, and socially responsible thinking among first-year BBA students.

BBA Students Showcase Innovative Supply Chain Business Models at SZABIST Islamabad
2026-01-09 08:00 - 17:00
The Department of Management Sciences, in collaboration with SZABIST Administration, successfully organized a Supply Chain Business Model Display Event at SZABIST University, Islamabad Campus. The event was part of an experiential learning initiative for students of BBA (7 & 8) specializing in Marketing and Supply Chain Management.
Students exhibited a variety of industry-focused supply chain business models through creatively designed stalls. Each project reflected extensive market research, financial feasibility analysis, and innovative business strategies aimed at addressing real-world industrial challenges and emerging market needs.
In addition to business model presentations, students also showcased self-produced documentaries highlighting assigned industry segments, further strengthening their analytical, creative, and communication skills.
The event attracted faculty members, industry experts, and students from various disciplines, creating a dynamic environment for academic exchange and professional networking. Dr. Shazia Akhtar (Head of Department – Management Sciences) visited the exhibition stands and appreciated the dedication and quality of students’ work.
Dr. Muhammad Asif (Dean – Management Sciences) and Dr. Shumaila Zeb (Associate Professor & Program Manager BBA) also commended the students for their innovation, professionalism, and effort. The event was conducted under the supervision of Mr. Omer Ijaz, course instructor, ensuring academic rigor and industry relevance.
The success of the Business Model Display Event reflects SZABIST Islamabad’s strong commitment to entrepreneurship, experiential learning, and innovation-driven education, empowering students with practical skills aligned with industry demands.

Research Poster Competition Fall 2025 Held at SZABIST Islamabad for MS Data Science Students
2026-01-15 08:00 - 17:00
The Department of Robotics and Artificial Intelligence at SZABIST University, Islamabad Campus, successfully organized the “Research Poster Competition – Fall 2025”. The event brought together MS Data Science students, who showcased their semester research projects through creative, analytical, and visually compelling poster presentations.
The competition served as a platform for students to present innovative, data-driven research ideas while enhancing their academic communication and presentation skills. Participants demonstrated strong analytical depth, originality, and practical application of data science concepts.
The distinguished jury panel included Professor Dr. Arif ur Rahman from the Department of Computer Science, Bahria University Islamabad, and Mr. Qamar Abbas, Assistant Professor at the Department of Computer Science, International Islamic University Islamabad. Both judges commended the students for their research rigor, creativity, and professional presentation standards.
Cash prizes were awarded to the top three performers in recognition of excellence, while certificates of appreciation were presented to all participants for their valuable academic contributions.
The Research Poster Competition reflects SZABIST Islamabad’s continued commitment to promoting research culture, innovation, and experiential learning, empowering students to develop impactful solutions through data science and emerging technologies.

Academic Field Visit to Taxila | Culture, Arts & Society at SZABIST University Islamabad
2026-01-19 08:00 - 17:00
As part of its commitment to experiential and interdisciplinary learning, the Department of Social Sciences at SZABIST University Islamabad organized an academic field visit to Taxila for students enrolled in the Culture, Arts & Society course.
The visit provided students with a valuable opportunity to engage directly with one of Pakistan’s most significant archaeological and historical regions. Students explored the Taxila Museum and key archaeological remains, closely observing Gandhara art, architectural layouts, and material evidence reflecting cultural exchange among the Greek, Mauryan, and Kushan civilizations.
The experiential learning process extended beyond the field visit through structured academic report writing and classroom presentations. This approach enabled students to critically analyze their observations and connect theoretical frameworks with historical and cultural realities.
Conducted under the academic supervision of Ms. Asma Javed, the activity emphasized the importance of field-based learning in developing critical thinking, cultural awareness, and historical insight. Such initiatives reflect SZABIST Islamabad’s focus on practice-oriented education and its commitment to promoting informed engagement with Pakistan’s rich cultural and civilizational heritage.

Social Science Students Lead Community Development & SDG Initiatives at SZABIST University Islamabad
2026-01-19 08:00 - 17:00
Social Science students at SZABIST University Islamabad extended their learning beyond the classroom by actively engaging with communities to support the United Nations Sustainable Development Goals (SDGs), including SDG 1 (No Poverty), SDG 3 (Good Health & Well-Being), SDG 4 (Quality Education), and SDG 6 (Clean Water & Sanitation).
As part of a semester-based experiential learning project, students conducted community visits, needs assessments, and awareness sessions with disadvantaged populations in schools, slum areas, and underserved neighborhoods. Their initiatives included health and hygiene awareness workshops, distribution of hygiene kits, clean water and sanitation education, basic learning support for schoolchildren, discussions on poverty and well-being, and interactive recreational activities to promote community inclusion.
Applying their knowledge of human behavior, social systems, and community engagement strategies, students designed practical, culturally sensitive, and impact-oriented interventions tailored to real community needs. The project not only empowered communities through awareness and knowledge-sharing but also enabled students to develop essential skills such as empathy, leadership, research competency, collaboration, and problem-solving.
This initiative highlights how social science education at SZABIST Islamabad translates theory into action, fostering socially responsible graduates and cultivating agents of sustainable change committed to meaningful community development.

Exploring the Future of Digital Privacy: Simulated Focus Group Discussion at SZABIST University Islamabad
2026-01-20 08:00 - 17:00
Students of BBA–7 at SZABIST University Islamabad participated in an engaging simulated focus group discussion on “The Future of Digital Privacy” under the supervision of Dr. Khansa Zaman. The activity was designed as an experiential learning exercise to deepen students’ understanding of digital ethics and contemporary business challenges.
The structured simulation featured one moderator and four discussants, each presenting a distinct perspective: pro-digital privacy, pro-innovation, neutral, and futurist. This format encouraged balanced dialogue and critical evaluation of multiple viewpoints surrounding digital privacy in an increasingly technology-driven environment.
During the discussion, students examined how emerging technologies continue to reshape digital lives and amplify concerns regarding personal data protection. Key themes included data misuse, surveillance practices, organizational responsibility, and the ethical trade-offs between technological innovation and user privacy. Participants reflected on how automated systems enhance efficiency and convenience, yet often struggle to fully safeguard sensitive information—highlighting privacy as a fundamental component of digital ethics.
The simulated focus group fostered critical thinking, collaboration, and meaningful academic dialogue. It provided students with practical insight into real-world digital governance challenges while strengthening their analytical and ethical decision-making skills.
The activity also aligned with the United Nations Sustainable Development Goals (SDGs), particularly SDG 4 (Quality Education), SDG 8 (Decent Work and Economic Growth), and SDG 9 (Industry, Innovation, and Infrastructure), reinforcing SZABIST Islamabad’s commitment to experiential, future-focused education.

Role-Playing Service Excellence: Experiential Learning Session at SZABIST University Islamabad
2026-01-20 08:00 - 17:00
Students of BBA–7 at SZABIST University Islamabad took part in an engaging role-playing activity as part of their Services Marketing course under the supervision of Dr. Khansa Zaman.
The experiential learning session focused on key concepts including service failure, service quality, service ethics, and the service gap model, enabling students to understand how effective communication, ethical decision-making, and strategic problem-solving contribute to service excellence.
During the activity, students assumed the roles of service providers and customers, navigating real-world scenarios that required them to respond to service breakdowns, address quality concerns, and uphold ethical standards while closing gaps in service delivery. The simulation encouraged active participation, teamwork, and critical discussion, allowing students to apply theoretical frameworks to practical business situations.
The hands-on session strengthened students’ understanding of emotional intelligence, customer-centric thinking, and ethical responsibility in service industries. It also reinforced essential professional competencies such as communication skills, collaboration, adaptability, and strategic decision-making.
The activity aligned with the United Nations Sustainable Development Goals (SDGs), particularly SDG 4 (Quality Education), SDG 8 (Decent Work and Economic Growth), and SDG 9 (Industry, Innovation, and Infrastructure), reflecting SZABIST Islamabad’s commitment to experiential, industry-relevant education and professional excellence.

Experiential Learning on Digital Peer Pressure and Online Well-Being at SZABIST University Islamabad
2026-01-20 08:00 - 17:00
Students of Consumer Behaviour (BBA-4) at SZABIST University Islamabad participated in an experiential learning activity through a simulated focus group discussion titled “Digital Peer Pressure – From Friends to Feeds.”
The session generated meaningful dialogue on how social media platforms influence choices, emotions, and self-perception. Students discussed how algorithms often amplify comparison culture and create FOMO (fear of missing out), shaping what individuals post, purchase, and feel about themselves in a digitally connected world.
Participants concluded that completely disengaging from social media is not a sustainable solution. Instead, they emphasized the importance of digital mindfulness, balanced usage, and awareness of platform dynamics to maintain emotional well-being and authenticity online.
The session was joined by Ms. Naaima Afzal Zaki, Digital Creator, Co-Trainer at Youth Impact, Lecturer at the Higher Education Department (HED) Punjab, and former ARY News professional, who observed the simulated discussion and shared valuable insights. She encouraged students to stay authentic online, use social media with purpose, and confidently manage digital influence through self-awareness and responsible engagement.
The discussion helped students reflect on the emotional dimensions of marketing and the psychological pressures associated with digital environments. The activity aligned with the United Nations Sustainable Development Goals (SDGs), particularly SDG 3 (Good Health and Well-Being), SDG 4 (Quality Education), and SDG 9 (Industry, Innovation, and Infrastructure), reinforcing SZABIST Islamabad’s commitment to promoting digital well-being, ethical awareness, and responsible innovation through experiential learning.

Faculty Training on Feasibility Analysis for Research & Funded Projects at SZABIST University Islamabad
2026-01-22 08:00 - 17:00
The Office of Research, Innovation and Commercialization (ORIC) at SZABIST University Islamabad organized a faculty training session on “Conducting Feasibility Analysis for Research, Consultancy, and Funded Projects”.
The session was led by Mr. Ahad Nazir, Associate Research Fellow at the Sustainable Development Policy Institute (SDPI). With extensive expertise in technical and financial feasibility analysis, project planning, and project management, Mr. Ahad has served in senior consultancy and project leadership roles with prominent national and international organizations. He is widely recognized for his work as a trainer and mentor in feasibility and project development domains.
Faculty members from various departments actively participated in the session, which emphasized the critical role of feasibility analysis as a foundation for successful research proposals, consultancy assignments, and externally funded initiatives. Through practical, real-world examples, participants gained insights into how feasibility studies enable funding agencies and stakeholders to evaluate project viability, potential risks, sustainability, and anticipated impact.
The interactive training encouraged meaningful discussions on proposal design, budgeting, resource assessment, and the operational challenges commonly encountered during project planning and implementation. The initiative contributed to strengthening applied research and consultancy capacity at the university while aligning with SDG 8 (Decent Work and Economic Growth) and SDG 9 (Industry, Innovation & Infrastructure).
The session concluded with an engaging Q&A and experience-sharing segment, followed by the presentation of a token of appreciation to Mr. Ahad Nazir in recognition of his valuable contribution and expertise.

Thesis Defense of BS Social Sciences Students at SZABIST University Islamabad
2026-01-29 08:00 - 17:00
Students of BS Social Sciences at SZABIST University Islamabad successfully completed their thesis defense, marking a significant academic milestone in their undergraduate journey.
During the defense session, students formally presented their research topics, methodologies, findings, and conclusions before an academic evaluation panel. The interactive discussions that followed allowed faculty members to assess the depth of research, analytical rigor, and understanding of contemporary social issues demonstrated by the students.
The thesis defense highlighted the students’ commitment to research-based inquiry, critical thinking, and scholarly engagement. It reflected their ability to connect theoretical frameworks with real-world social challenges through systematic research and evidence-based analysis.
This important academic achievement underscores SZABIST Islamabad’s strong emphasis on research excellence, academic integrity, and intellectual development. The successful completion of the thesis defense prepares Social Sciences graduates for future research endeavors, professional careers, and higher education opportunities.

SZABIST Faculty Participate in AMRC 2026 Workshop on Case-Based Teaching at LUMS
2026-02-16 08:00 - 17:00
Mr. Muhammad Ali Khan and Miss Saba Butt, lecturers from the Management Sciences Department at SZABIST University Islamabad, participated in the “Teaching by the Case Method” workshop during the AMRC 2026 Conference held at Lahore University of Management Sciences (LUMS) on 6th February.
The workshop explored the effectiveness of case-based teaching in higher education, emphasizing how real-world scenarios foster critical thinking, student engagement, and practical decision-making. The sessions highlighted the transition from traditional lecture-based delivery to interactive learning, enabling students to analyze problems, debate perspectives, and apply theoretical knowledge to realistic business situations.
Participation in the workshop proved highly enriching for the SZABIST faculty, reinforcing the importance of integrating case study pedagogy into business education to better prepare students for professional challenges. This engagement reflects SZABIST’s ongoing commitment to continuous faculty development and adoption of modern teaching methodologies to enhance the learning experience of its students.

SZABIST Islamabad Participates in SDPI Seminar on Digital Safety and Technology-Facilitated Violence
2026-02-18 08:00 - 17:00
SZABIST University Islamabad participated in a seminar on digital safety titled “The Road to Digital Safety: Combatting Technology-Facilitated Violence Against Women and Girls”, organized in collaboration with the Sustainable Development Policy Institute (SDPI). Ms. Saba Butt, Focal Person SDGs from the Faculty of Management Sciences, along with EMBA and MBA students, represented SZABIST University Islamabad at the event.
The seminar featured distinguished panelists including Ms. Fahmida Khan (UN Women), Ambassador (R) Naghmana Hashmi, Dr. Syed Kaleem Imam (Former IG Police), Mr. Muhammad Akram Mughal (NCCIA), and Mr. Usman Zafar (UNDP), with moderation by Dr. Razia Safdar (SDPI). Discussions revolved around digital safety, cyber well-being, and strategies to combat technology-facilitated violence against women and girls.
During the seminar, SZABIST University Islamabad shared its approach to addressing gender-based violence through education, highlighting dedicated class sessions on cyber safety, responsible technology use, and emerging challenges in digital spaces. The event offered valuable learning, collaboration, and awareness-building opportunities, supporting SDG 4 (Quality Education), SDG 5 (Gender Equality), and SDG 16 (Peace, Justice, and Strong Institutions).
SZABIST looks forward to continuing these meaningful dialogues and fostering safer digital environments for all.

Spring 2026 Orientation Week at SZABIST University Islamabad Welcomes New Students
2026-02-24 08:00 - 17:00
Spring 2026 Orientation Week at SZABIST University Islamabad marked an exciting start for students across all departments. From Management Sciences and Social Sciences to Media Sciences, each department hosted engaging sessions to warmly welcome the newest members of the SZABIST family.
Throughout the week, students were introduced to program structures, academic roadmaps, faculty members, campus facilities, and the wide range of opportunities available for academic excellence, research, leadership development, and professional growth. Program Managers and Heads of Departments provided valuable guidance to help students navigate their academic journey successfully.
The week was filled with motivation, interaction, and exploration, allowing students to connect with peers, learn about their fields, and set goals for their future careers. Spring 2026 Orientation Week represents not just the beginning of a semester, but the start of ambitions, innovation, and success stories.
SZABIST University Islamabad proudly welcomes its new batch of students and looks forward to nurturing the next generation of confident professionals, changemakers, and leaders.

Anti-Harassment Awareness Session for BSCS Students at SZABIST University Islamabad
2026-03-07 08:00 - 17:00
To promote a safe, respectful, and inclusive campus environment, SZABIST University Islamabad organized an Anti-Harassment Awareness Session for newly admitted BSCS students from the Department of Computing and Robotics.
The session focused on key areas including responsible citizenship, sensible use of social media, awareness of the University Anti-Harassment Committee, and SZABIST’s zero-tolerance policy toward drug abuse and extremism. Students were also introduced to available academic support systems, including the Wellness Clinic, which provides community outreach and psychological support services.
The session was conducted by Dr. Aliya Abdul Hayee (Program Manager, MS Clinical Psychology), who encouraged students to uphold the principles of respect, integrity, and inclusivity throughout their academic journey. She also emphasized the importance of maintaining ethical behavior, responsible digital engagement, and mutual respect within the university community.
Such initiatives highlight SZABIST Islamabad’s continued commitment to creating a supportive and secure learning environment, ensuring that students feel safe, respected, and empowered to grow both academically and personally.

Women’s Day 2026 Celebration at SZABIST Islamabad Promotes Gender Equality and Women Empowerment
2026-03-10 08:00 - 17:00
The Gender Equality & Inclusion Initiative Committee (GEIIC) organized a Women’s Day 2026 celebration at SZABIST Islamabad to honor the achievements, strength, and contributions of women in society.
The event aimed to raise awareness about gender equality and women’s empowerment, emphasizing the importance of creating equal opportunities for women in education, leadership, and professional development. The celebration served as a platform to recognize the vital role women play in shaping communities and driving positive social change.
During the program, esteemed speakers Ms. Samina Ikram, Ms. Sarah Naseem, Ms. Iqra Tariq, and Ms. Humaira Masihuddin shared inspiring insights on the role of women in education, leadership, and community development. Their discussions highlighted the importance of empowering women and encouraging inclusive participation across all sectors of society.
The event concluded with a note of appreciation from the organizers, expressing gratitude to the speakers and participants for their valuable contributions and continued support toward promoting Sustainable Development Goal (SDG) 5: Gender Equality.
Through initiatives like these, SZABIST Islamabad continues to reinforce its commitment to fostering gender equality, inclusivity, and empowerment, encouraging students and the wider community to support a more equitable and progressive society.
