Seminar on The Contemporary Marketing Issues in Pakistan

The EMBA students of SZABIST, Islamabad arranged a workshop on “The Contemporary Marketing Issues in Pakistan” on Saturday, 29th April, 2017. The workshop resource person was Mr. Zafar-Ullah Siddiqui. The students were enlightened by the resource person about the issues, problems and opportunities that are posed by the digital world for marketing. Digital Marketing was one of the key concepts that was given the utmost importance and the students were shown the bright side of the digital communication through social media.

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